Richmond Illustration Inc.
The New MAD Logo…
February 21st, 2018 | Posted in MAD Magazine
And it’s STILL ITALICIZED?!?!!
I’m learning this stuff along with the rest of you. Remember, I just draw the pictures. :/
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I just hope this is all just an April Fools gag
Well, didn’t AEN get his start as an ad for a painless dentist about 1890? So now, 128 years later, he finally got his implant. And maybe the new staff won’t be the “usual gang of idiots.” They’ll be the elite gang.
ACTUALLY, if you think about it, no matter what they do with Alfred, it won’t affect the magazine content at all. He’s only on the cover, and none of the articles depict him at all, and certainly aren’t written around his character. So it could be a whole different direction with the covers and, of course, the inside quote! I guess we’ll see for sure. Can’t wait for the next issue!
Awesome typeface. Good to see MAD is finally moving into the 80’s. Also, Ellen looks really good with red hair.
I’m all for purposeful change, but leave the logo typeface alone.
No,no,no….NO!!!
Why try to fix something that is not broken? I still am a strong believer that MAD should also go back to black and white and on paper pages. In my opinion, MAD in color and on that glossy paper just doesn’t transfer well. The original is where we all fell in love and again – it wasn’t broken so why did you guys try to fix it?????
Transfer? Of course it transfers well….Cha-ching @ $5.99 an issue…LOL
I too hope this is an April fool’s joke. I can’t imagine they really like this logo. Whenever new management comes in the first thing they do is change the recipes. It usually ends up rather bland.